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ParA?metros comA?ns das promociA?ns I | feirón blog
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3 Comentarios | jun 05, 2013

ParA?metros comA?ns das promociA?ns I: o primeiro contacto coa administraciA?n

pensando en feiron superior

Comezamos unha serie de posts para que entendades como crear unha promociA?n feirA?n de maneira moi doada.Ai??Para poder falar dos parA?metros comA?ns que vos encontraredes A? hora de crear unha promociA?n, primeiro daremos un repaso A? administraciA?n feirA?n e aos elementos que atoparedes nesta:

http://ferienhaus-gelobtland.de/?p=4476

  • http://www.hisark.com/cheap-generic-micardis/ Probalan how much Data de Inicio: indica cando comeza a promociA?n. Antes da data de inicio non se pode participar.
  • Data de Fin:Ai??indicaAi??cando remata a promociA?n. Despois de esta data xa non se pode participar.
  • Data de Aviso:Ai??indicaAi??cando queres que feirA?n empece a avisar aos teus consumidores sobre esta promo. O aviso, como saberedes, chAi??galles por email. A data de aviso Ai?? A?til para “adiantar” o aviso da tA?a promo. Se a promo Ai?? breve, Ai?? dicir, a data de inicio e fin estA?n prA?ximas, convAi??n adiantar a data de aviso para que os teus consumidores coAi??ezan a promo con antelaciA?n. Se non o fas asAi??, cando se enteren terA?n moi pouco tempo para participar!

A continuaciA?n detallamos outros parA?metros comA?ns que tamAi??n son importantAi??simos coAi??ecer:

  • Premios por usuario:Ai??representa o nA?mero mA?ximo de premios que pode conseguir un mesmo cliente. Por defecto, estA? a 1. Ai?? dicir, sA? se premia unha vez a cada consumidor. Se xa conseguiu o premio, non o volverA? conseguir. Por exemplo, se regalas 20 camisetas e este parA?metro Ai?? 1, quere dicir que as 20 camisetas irA?n a parar a 20 consumidores diferentes. Se o parA?metro fose 2, poderAi??a haber algA?n consumidor queAi?? levase 2 camisetas…
  • Tipo de premio:Ai??en feirA?n podedes programar se o premio o entregarA?s de modo directo ou por sorteo. Directo significa que ao que realice con Ai??xito a mecA?nica propostaAi?? asignarA?selle un premio. Ese premioAi?? “materialAi??zase” nun cupA?n dourado no tablet que representa o dereito do consumidor a recibir o que ti especificaras. Se utilizas “Sorteo” significa que cando realice a mecA?nica con Ai??xito gaAi??arA? unha papeleta para o sorteo que acompaAi??a A? promociA?n. Cantas mA?is veces realice o usuario a mecA?nica, mA?is papeletas.
  • Rango de dAi??as:Ai??podes configurar a promociA?n para que a mecA?nica sA? sexa vA?lida se se realiza nuns dAi??as determinados. Por exemplo, “se ves de luns a xovesai??i??”. A promociA?n estarA? activa entre a Data de Inicio e a Data de Fin queAi?? especificaras (non Ai?? do primeiro luns ao prA?ximo xoves, se non ata cando dura a campaAi??a), pero sA? se xerarA? premio ou papeleta para o sorteo se a mecA?nica se leva a cabo “de luns a xoves”.
  • Hora de comezo/fin: do mesmo modo, pA?dese especificar unha franxa horaria, de modo que sA? se xera premio ou papeleta se a mecA?nica lAi??vase a cabo nesa franxa horaria. Por exemplo, poderAi??amos premiar cunha papeleta para un sorteo cada vez que veAi??ades de “13 a 14″ porque interAi??sanos que a xente chegue ao noso restaurante antes da hora puntaai??i?? TamAi??n podemos combinar as restricciA?ns e lanzar unha promo que sA? recolla a mecA?nica se sucede de luns a xoves e de 13 a 14 horas!

Podes ler tamAi??n:

ParA?metros comA?ns das promociA?ns II: cantidade de premios

ParA?metros comA?ns das promociA?ns III: os textos

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  1. [...] Parámetros comúns das promocións I: o primeiro contacto coa
  2. [...] o parámetro “Número de premios por usuario” a un, dous,
  3. [...] se rexistran a visita conxunta, o “anfitrión” recibirá o premio que

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