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Caso de Ai??xito: Como unha cafetarAi??a gaAi??a diAi??eiro premiando as sA?as visitas con FEIRAi??N | feirón blog
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0 Comentarios | sep 17, 2014

Caso de Ai??xito: Como unha cafetarAi??a gaAi??a diAi??eiro premiando as sA?as visitas con FEIRAi??N

CASO DE Ai??XITO | CAMPAAi??A EFICAZ | BOAS PRA?CTICAS |

Hoxe queremos contA?rvos os datos dunha cafetarAi??a nunha pequena poboaciA?n (algo menos de 25.000 habitantes) que usa a plataforma e a sA?a ferremanta FEIRAi??N estupendamente!

E para ilustralo collemos dA?as das sA?as A?ltimas campaAi??as, onde premiou a visita dos seus clientes! Se, oAi??stes ben, utilizou a “polAi??mica” ferramenta de FEIRAi??N que premia as visitas e asAi?? lanzou a campaAi??a “Se vAi??s 5 veces invAi??tote a un cafAi??”.

Deste modo, a xente que “visitaba” A? sA?a cafetarAi??a e rexistraba a sA?a visita, independentemente do consumo, acumulaba “visitas” para gaAi??ar un cafAi?? gratis ao chegar as 5 visitas. E que pasa se un vAi??n e non consume? Ista Ai?? a pregunta do millA?n… pois non pasa nada. De feito, seguro que moitos foron, fixeron clic e non consumiron. Pero vexamos os datos.

Durante o tempo de vixencia da promociA?n rexistrA?ronse 850 clics. Ai?? dicir, os clientes foron a rexistrar a sA?a visita ao dispositivo 850 veces!

AlgA?ns xeraron un cupA?n cun sA? clic, outros conseguiron un cupA?n con dous clics… e outros completaron o cupA?n con 5 clics. Como sempre sucede nesta http://bradwasson.com/?p=58839 tAi??po de campaAi??a, as persoas non queren quedar cun cupA?n con 4 selos a falta de 1 para gaAi??ar un premio. Por iso, esta campaAi??a Ai?? tan eficaz. Porque induce consumo viagra with online prescription. . O consumidor que estA? con 3 ou 4 selos na sA?a tarxeta quere chegar a 5 e conseguir o premio.

Por este motivo, estas campaAi??as sempre teAi??en unha distribuciA?n igual A? grA?fica que segue, que foi a distribuciA?n real da campaAi??a desta cafetarAi??a: cialis in malaysia.

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Con todo isto, xerA?ronse 79 cupA?ns completos que supuxeron o compromiso de invitar a 79 cafAi??s. Pero hai outro dato importante, e Ai?? que non todo o mundo cambia os seus premios. No momento de tomar os datos, sA? 46 cupA?ns foran redimidos (algo menos do 60%).

Ai?? dicir, o propietario tivo que invitar a 46 cafAi??s. SupoAi??amos que o custo do cafAi?? Ai?? de 0,25 ai??i??. Este dato como todos os econA?micos deste post son suposiciA?ns non contrastadas co responsable da cafetarAi??a. Nese caso, o custo de premios da cafetarAi??a foi de 12 ai??i??.

SupoAi??amos agora que non todas as visitas consumiron. Sendo radicais, supoAi??amos que a metade das visitas foron persoas que se achegaron a esta cafetarAi??a, entraron, sacaron a sA?a tarxeta ou smartphone e rexistraron a sA?a visita e se foron sen realizar ningA?n consumo. Ai?? un proceso complicado para ser reailzado 5 dAi??as para conseguir un cafAi??… Pero supoAi??amos que a metade foron visitas sen consumo.

SupoAi??amos tamAi??n que o consumo medio Ai?? un 1 ai??i??. Ai?? un dato realmente conservador, xa que poucas consumiciA?ns hai por ese importe… pero supoAi??amos que sA? consumen 1 ai??i??. Nese caso, a campaAi??a terAi??a xerado 425 ai??i??.

Uns premios que lle custaron 12 ai??i?? e uns ingresos inducidos pola campaAi??a de 425 ai??i??. Unha campaAi??a moi eficaz.

Podemos ser mA?is radicais e dicir que realmente inducidos pola campaAi??a sA? estA?n os clics realizados como terceiro, cuarto ou quinto. Nese caso, os clics redA?cense a 200 e polo tanto, o consumo inducido serAi??a de 100 ai??i??. AAi??nda asAi??, estamos a falar dunha campaAi??a claramente rendible!!

Pero aAi??nda queda unha volta de rosca mA?is a iste caso de Ai??xito!

Este empresario demostrou coa sA?a campaAi??a que xera atenciA?n e interese no se local. Por iso conseguiu que un provedor lle regale un lote de produtos que quere promover. AsAi??, agora premia os seus clientes por vir, cun premio directo, pero pagado polo seu provedor. Neste caso, a sA?a campaAi??a xera tamAi??n ingresos pero ten un custo CERO http://buckstones.com/2018/02/16/buy-generic-xenical-online/ de premios!!! E isto conseguiuno porque Ai?? activo, porque dinamiza o seu local e aproveita a filosofAi??a FEIRAi??N.

O teu aAi??nda non probaches nada disto??? ChA?manos e contA?moscho. Iste Ai?? un caso de Ai??xito que ti tamAi??n podes acadar.

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